With MFD, stakeholders are represented by one of the following voices:
Voice of Customer is commonly understood and represents the marketing, sales and service functions of the organization as they strive to satisfy customer needs.
Voice of Engineering is also commonly understood and represents the engineering and design functions of the organization as they strive to develop and choose Technical Solutions that are combined into a product.
Voice of Engineering represents the engineering and design functions in order to develop and choose technical solutions to combine into products and services.
Voice of Business represents company strategy, operations and finance. These functions work together to guide decision making and make and supply products as specified in the product development process.
The power of the modular product architecture itself is integrated as an additional voice, the Voice of Modularity.
MFD has five steps to discover, capture, quantify and document the unique perspective of each stakeholder voice. Activities are supported by established methods and tools. The method is iterative and progresses through each step so the modular product architecture can be built and refined. Analysis and a clear governance model balances all stakeholder perspectives to connect your customers, products, services and people.
Modular Function Deployment® (MFD) is a method to create product architectures. Combined with PALMA® Strategic Software you can link the architecture to a universal information model that enables the mass customization of products and services and connects your organization.
Tried and Tested
Modular Management has 20 years of experience creating product architectures. We provide technology and consulting so you can reduce complexity and accelerate value creation.
This is the world-class solution for product management.
Standing for Product Architecture Lifecycle Management, PALMA is cloud-based strategic software for how to create, document and govern modular product architectures. With this unique structured approach and strategic software you can design, document and configure products. You can also connect enterprise systems and secure business goals.
Built on an in-memory database platform, PALMA is faster and more capable than anything else on the market, so you can create configuration rules without coding, govern product architecture life cycles and create a business advantage.