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Alex Ginsburg

SENIOR SPECIALIST

Alex is based in Stockholm. He tends to work on huge, complex products and it still makes him tick.

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Alex Ginsburg

SENIOR SPECIALIST

Alex is based in Stockholm. He tends to work on huge, complex products and it still makes him tick.

MY SHORT STORY

”After more than 20 years with Modular Management, this still makes me tick.”

The last ten years I’ve been working a lot with the modularization of huge products, like multi-apartment buildings and entire production lines. Huge products typically mean low volume and massive customization of each delivery. And I’m thrilled by how fundamentally modularity can transform this type of customizing or tailoring businesses. 

Modularity can improve the design process from person-dependent, order-by-order engineering to configuration of pre-designed solutions. 

Modularity can improve the sales process from random and reactive to consultative and proactive. 

Modularity can improve the supply chain from old-style crafted to flow production, with modern production methods. 

Modularity can improve aftermarket operations, from full circus to a well-structured, efficient business. 

After more than 20 years with Modular Management this still makes me tick.

Alex Ginsburg

Alex Ginsburg

SENIOR Specialist

T: +46 8 456 35 00
E: info@modularmanagement.com

LINKS

My Insights

Hot Topic
Alex Ginsburg

Configuarability

Customers often don’t want a package, but individual customized solutions. Two things are needed to make this mass customization possible: configurability and configuration.

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Hot Topic
Alex Ginsburg

Agile Line Production

How can you make mass customized products and secure business fundamentals? How can you design for agile line production? Here are a few ideas.

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Hot Topic
Alex Ginsburg

Design for Fast Service

Service builds customer loyalty, saves costs and drives innovation. Or it doesn’t. Find out what modularity can do for the serviceability of products.

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Power of Modularity?